Australia: Wooden Magnetic Toys by Archabits

Unleash Creativity and Learning with Innovative Wooden Toys

Archabits, a renowned design brand, introduces Australia, their latest collection of wooden magnetic toys. These unique toys offer a blend of creativity, education, and sustainability, making them a perfect choice for children and adults alike.

Archabits, a team of qualified architects turned toy designers, has always been fascinated by woodworking and wood modeling. In 2013, they decided to take their passion to the next level and created a series of wooden toys that can be assembled and disassembled using magnetic joints. The true inspiration behind this project came when they became parents, realizing the need for engaging and educational toys for children.

The Australia collection stands out with its minimalist design and intellectual challenge. Each toy is made up of several parts that can be connected through magnetic joints. This puzzle-like feature not only stimulates children's problem-solving skills but also provides endless entertainment and creativity.

What sets Archabits' wooden magnetic toys apart is their commitment to handmade craftsmanship. From the initial concept drawings to the packaging, every aspect of these toys is meticulously crafted by hand. The use of natural materials further enhances their eco-friendly appeal.

The toys in the Australia collection represent various Australian animals, categorized by species and family. By incorporating original and repetitive patterns, Archabits introduces basic concepts of zoology to children. The color-coded magnets allow kids to assemble the toys correctly or create their own imaginative creatures, fostering both education and creativity.

The Australia collection consists of four toys, each approximately 14/10/3 cm in size. The package dimensions are 14/19/8 cm, while the single toy package measures 14/19/2 cm. These compact dimensions make them perfect for play, storytelling, learning, and home decoration.

Archabits' wooden magnetic toys have gained recognition in the design community. Their collections have been exhibited at prestigious events such as Maison & Objet in Paris, France, and One Design Week in Plovdiv, Bulgaria.

Through continuous research and development, Archabits has evolved their wooden magnetic toys. They have experimented with different types of wood, including beech, oak, and American walnut. The latest Australia collection incorporates eco-friendly paints on some parts, adding a vibrant touch to the toys.

Archabits faced several creative and technical challenges in bringing their vision to life. They aimed to create toys that were not only fun and engaging but also eco-friendly and suitable for mass production. Turning a hobby into a successful business required careful design and manufacturing considerations.

With their Australia collection, Archabits has once again demonstrated their commitment to innovative design and sustainable practices. These wooden magnetic toys offer a unique blend of education, creativity, and entertainment, making them a valuable addition to any child's toy collection.

Archabits' Australia collection of wooden magnetic toys is a testament to their creativity, craftsmanship, and dedication to providing children with engaging and sustainable play experiences. These toys are not only a source of entertainment but also a tool for learning and imagination.


Project Details and Credits

Project Designers: Bistra Popova
Image Credits: image #1: Photographer Esnaf Toys, 2019 image #2: Photographer Esnaf Toys, 2018 image #3: Photographer Esnaf Toys, 2018,2019 image #4: Photographer Esnaf Toys, 2018 image #5: Photographer Esnaf Toys, 2018 video credis: Esnaf Toys, 2019
Project Team Members: Architect and Designer: Anastas Marchev Architect and Designer: Bistra Popova Project manager: Deyan Valtchev Package design: Studio Punkt
Project Name: ESNAF
Project Client: Bistra Popova


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